After watching for the last year in deep care market in it’s most fundamental way, the people that work in it, i’ve noticed that most of the consultants are not “consultants”. They are glorified human bodies for hire at a negotiable rate. Most consultants don’t have a niche and can’t define who their ideal client is. They are generalists seeking any type of work in exchange for some money.
2). No predictable way to generate appointments:
Most consultants operate by what I call “Hope Marketing”. It goes like this: 9 AM they arrive at their office get down on one knee and pray to God that today the phone rings and somebody will contact them with some work. They operate their business using a strategy less successful than a drunken bet in Las Vegas and gamble their own future and their families future.
If you want to be a successful consultant you MUST have a predictable and proven method to reliably generate appointments on demand.
3). No predictable way to convert appointments into clients:
Most consultants change their approach with every new appointment they have with potential clients. Every single appointment they operate “off the cuff” and say something new with little regard to what has and hasn’t worked in the past. They have no idea how many appointments they need to generate a client and (once again) operate their business and families destiny with spine chilling chance.
If you want to make decent money asa consultant you must have a proven rinse and repeat process to conduct appointments and convert people into paying clients.
Are you making any of these three mistakes?
The truth is that if you are making just one ofthese mistakes your business has less than 6-months left before it gets totally wiped out. The world is changing and there is no place in this world for sloppy consultants anymore. A new breed of consultant has emerged and is powering through taking your clients and eating your lunch.
If you don’t change your ways you will get wiped out.
However, if you want to change your ways and join the winning side of consultants in this new marketplace, join, as our team advances giving knowledge and tips for the future.
Keep up the work!